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College Professor – Add That to the Resume




By: Dennis Schiraldi – Digital marketing strategist & Youngstown State University Part-Time Professor

Typically the response given when people ask what I have been up to over the past three months is,”wow you teach in college?”

Funny I know…While it is only a part-time adjunct professor role at Youngstown State University and to the surprise of friends and family, it still counts.

“I have to tell you, becoming a college professor was a 20 year plan, goal and dream finally recognized three months ago.”

We live in a time where everything is predicated on instant gratification, it all happens now. Long-term career plans are somewhat limited. I have to tell you, becoming a college professor was a 20 year plan of mine. That goal, that dream finally recognized three months ago.

The reality of this dream could probably happened a lot sooner, however it takes an exhaustive amount of time to learn your craft, stay relevant on the changes in digital and social media marketing due to the velocity at how it is evolving and be able to position yourself as someone with expertise in digital marketing.

To stay relevant with these changes you have to work extremely hard. And after 10+ years of studying my craft, let’s just say that Rome wasn’t built overnight nor was my knowledge of social media and digital marketing.

Do They Pay You to Teach?

We also live in a time where the perceived value and importance of a job is predicated upon how much or little money you get paid. Prestige is completely non-existent or better yet, a dream job recognized. I cannot tell you how many times over the past three months that not only did I get the you teach in college surprised look on the face question, but “do they pay you?”

The other question I got a lot as well is, “how much?”

For real?

It goes out the window that I am teaching social media in an academic setting at a pretty good university. No wait a damn good university. In order to get the appointment you got to know your stuff, they just don’t let anyone teach in college.


I have to thank Dr. Adam Earnheardt, follow him on Twitter, he’ll appreciate it! We met and spoke at TEDx Youngstown. Adam also writes for the Vindicator, just completed an awesome book called The ESPN Effect (hint it’ll make a great Christmas gift), is the chair of the communications department at YSU, it goes on and on with this man. He’s truly great at what he does, we are lucky to have him here in Youngstown and he’s the reason why I’ve been given this opportunity.

I will leave you with this…Follow your dreams, your passions, dreams don’t happen over night. Recognizing and achieving my goal was a marathon. I can honestly say I loved the process of getting to where I am to teach in college because I love marketing, I really love the digital marketing space and totally love being a college professor. Anytime you want to talk about digital marketing strategy, social media marketing, marketing in general the Saturday Morning Marketing Sessions are going to be totally awesome, complete the contact us page to schedule your time today!

Follow me on Twitter @dschiraldi and be sure to subscribe to this blog to get great marketing ideas!









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